A big company that finally looks its size online
A brand to match
Identity rebuilt to look like what the company already is.
The site as a front door
Structure, product line and credibility in a single run of navigation.
A constant presence
Traffic and content keeping the brand in view all year.
Overview
Pharmalabz was already big off the internet: the plant, the team and a name made in the pharmaceutical sector. Online, none of that showed. The work was to translate the size the company already had into its brand, its site and everything it publishes.
- Client
- Pharmalabz
- Services
- Web design
- Web development
- Branding & identity
- Google Ads
- Meta Ads
- Social media and video
- Technologies
- TypeScript
- Supabase
- Google Analytics
- Meta Pixel
- Next.js
- Node.js
- Vercel
The challenge
Anyone who knew Pharmalabz up close knew the size of it. Anyone arriving from the internet met a different company: an old mark, a site that never explained what it manufactures, and no two pieces to the same standard. The problem was never what the company is — it was what it showed.
How we solved it
01/ 03
The brand first
Identity, palette, type and a template anyone on the team can follow without commissioning new artwork.
The site as structure
Product line, capacity, certifications and contact in a run of navigation that answers before anyone asks.
A presence that holds
Paid traffic and social content to the same visual standard, publishing all year rather than campaign by campaign.
Inside the project
What we delivered
- Brand and identity guidelines
- Graphic design for pieces and materials
- Corporate site
- Paid traffic campaigns
- Social media and video content
- A visual standard for the team to follow
What is now standing
- New brand live
- Corporate site published
- Traffic and social running
