A full calendar from a single page
Identity first
Brand, tone and photography settled before the first screen.
One page, one decision
Everything the patient needs fits in a single scroll.
Booking in two steps
Pick a time and confirm. Nothing beyond that.
Overview
A practice does not need a big site. It needs a page that answers the patient's only question: can I trust this, and when can I be seen.
- Client
- Dr. Murilo
- Services
- Web design
- Web development
- Custom software development
- ERP system
- AI agents
- Meta Ads
- Google Ads
- Social media and video
- Technologies
- TypeScript
- React
- Node.js
- Vercel
- Next.js
- Tailwind CSS
- Supabase
- PostgreSQL
- Google Analytics
- Google AdSense
The challenge
The practice existed on Instagram and nowhere else. Searching the name returned third-party listings rather than the doctor, and booking meant sending a message and waiting.
How we solved it
01/ 03
Identity before the screen
Brand, type and photographic direction settled first, so the site was a consequence rather than an improvisation.
One page, one decision
Training, treatments, address and cover in a single scroll, in the order a patient asks for them.
Booking in two steps
Pick a time and confirm. No account, no password, no waiting for a reply.
Inside the project
What we delivered
- Brand and visual identity
- Photographic direction
- Single-page site in Next.js
- Two-step booking
- Local SEO and Google profile
- Conversion measured by source
What is now standing
- Identity and site live
- Two-step booking
- Page ready for paid traffic
